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Case Study

Ipsen – Onsite Edit

  • Animation
  • Live Edit
  • Video Production


Ipsen is a global biopharmaceutical group dedicated to improving lives through innovative medicines in oncology, neuroscience and rare diseases. We supported their event agency, IE Live, with filming and onsite editing for an event they were producing in Barcelona.

The Brief

To create an upbeat, emotive film that follows the timeline of the teams and the products achievements that could also support future communications.

It's all in the details

Flexibility was key as the project evolved to take advantage of our expertise in design and animation. Supported by the Outlook team back at HQ, we collaborated to feed our onsite editor with high-quality animated content throughout the day, which included animating 117 names of the key team members involved in realising the sales achievement.

The solution

Working with Ipsen communications team directly on the Barcelona site, we were able to respond to changes as they happened and support the smooth delivery of their vision on the day.


A truly responsive 2-minute film that was captured, edited and available to share by the close of the event.

Big thanks to Ed on site – he was great with the client.

Beattie Payne, Project Manager, IE Live