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Case Study

Fresenius Kabi - Banners

  • Branding
  • Exhibition Stand


Fresenius Kabi has a singular purpose – to put lifesaving medicines and technologies in the hands of healthcare professionals and to find answers to the challenges they face.

The Brief

They needed some creative support to develop roll-up banners for a project called ‘Expression Days’ that would accompany real size mannequins, designed and shared by patients suffering from autoimmune diseases. The designs, collected via a dedicated website to promote the project and encourage patients to submit their mannequin art, would be displayed at a large congress.

To support the international adoption of the project, we created ‘Master’ banner designs that could be updated easily for each country.

It's all in the details

We explored different concepts that captured both the project messaging, as well as mirroring familiar themes and styles found on the Expression Days website.

The solution

A collaborative project we worked closely with all stakeholders from initial concepts, local design considerations and brand alignment.


Multiple banners designed to connect seamlessly with the expression days project identity completed within 48 hours of the initial request and delivered on to all international locations.